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The Shapeshifting FIABA: A New Era Reimagined Maurice Lacroix turns the history books on their head, ushering in a bold new chapter for the FIABA collection. Meet the FIABA Square: debuting in twelve pebble-inspired versions, blending assertive aesthetics with Swiss craftsmanship. More than a watch –... READ MORE
TAG Heuer returns to Watches and Wonders Geneva 2025, celebrating its renewed role as Official Timekeeper of Formula 1® with a series of launches that represent its deep-rooted connection to the sport. The TAG Heuer Formula 1 Solargraph brings new energy to the track with solar-powered performance and... READ MORE
Baume & Mercier, the renowned Swiss watchmaking Maison, proudly unveils a unique creative concept to celebrate Valentine’s Day: The Shapes of Love. This poetic initiative harmoniously blends the Maison’s design mastery with its deeply rooted tradition of celebrating life’s special... READ MORE
True to the timeless spirit of the collection, the Classique 5177 and Classique 7787 combine the brilliance of two noble materials - platinum and "Grand Feu" enamel - with the technical expertise embodied by two tried-and-tested automatic movements: the Manufacture calibres 777 Q and 591... READ MORE
New bridal campaign tells the story of a love like no other; showcasing iconic diamonds at landmark locations in the City of Love. Graff has unveiled a captivating new bridal campaign – a cinematic love story that pays homage to an incomparable romance, set in the most romantic city in the... READ MORE
The inspiration for this very precious collection comes from far, far away. The game of dominoes was born in China in 1100. It was brought to Europe by Italians only 500 years later, and it then spread to the entire world, becoming a traditional source of... READ MORE
Baume & Mercier Riviera 10769 The Riviera Baumatic 10769 embodies the mineral facet of the Riviera by featuring a steel case paired with a sandblasted titanium bezel. This 42 mm timepiece houses a manufacture Baumatic movement ensuring precision and durability, complemented by a sapphire blue dial and... READ MORE
We are thrilled to announce a momentous collaboration that brings together the epitome of luxury and sophistication. Chronograph Boutique, your esteemed destination for curated timepieces and accessories, is proud to introduce the arrival of Gucci Jewelry to our discerning clientele in... READ MORE
Maurice Lacroix is pleased to unveil the new PONTOS S Diver, a watch that’s not afraid of getting its hair wet. Revisiting the first generation model of 2013, the Jura-based brand has created a divers’ watch incorporating numerous enhancements while still retaining the spirit of... READ MORE
New Colors Grace the Récital 23 Just in time for long, sun-drenched days, the House of BOVET is introducing two new colors into the Récital 23 range – vibrant green and baby blue, both set with brilliant white diamonds. The Récital 23, a favorite in the BOVET collection for... READ MORE
We are happy to announce that Chronograph boutique has received THE BIZZ World Business Award 2022. BIZZ was created by World Confederation of Businesses (WORLDCOB). Founded in 2004 in Houston, Texas, USA. It has approximately 3,500 members representing over 130 countries. The... READ MORE
Continuing a legendary passion for science and space, OMEGA has taken part in the Starmus VI Festival this year, hosted in Yerevan, Armenia. As it has done for the past two editions, the brand was proud to award an exclusively designed Speedmaster Moonwatch to each of the individual winners of the Stephen... READ MORE
On the anniversary of history’s first moon landing, Buzz Aldrin has spent time with OMEGA, reflecting on the hours, and the watch, that made history on July 21st, 1969. The astronaut was the Lunar Module Pilot of Apollo 11 when it touched down on the Sea of Tranquillity exactly 53 years ago.... READ MORE
Lindy Hemming, the Oscar-winning costume designer, was responsible for casting 007’s watch in GoldenEye. She said, “I was convinced that Commander Bond, a naval man, a diver and a discreet gentleman of the world would wear the Seamaster with the blue dial.” We agree,... READ MORE
In October 21, 22 Mrs. Birgit Linhart-Kaser, General Manager of Breitling and Jasmina Than, Breitling Sales Manager of Austria & Eastern Europe visited Chronograph Boutique. These days Chronograph Sales team had a useful and informative training about Breitling collections,... READ MORE
It was a special honor to welcome Mr. Yeprem Chakardemian, the founder of YEPREM brand, at Chronograph Boutique. Mr. Avetisyan, CEO of Chronograph, and Mr. Chakardemian shared ideas about the trends, market specifications. It was inspiring to hear Mr. Chakardemian’s highlights about jewellery... READ MORE
Ana de Armas, who plays Paloma in "No Time To Die", wears three haute joaillerie models from Chopard’s Green Carpet Collection in the 25th James Bond film. Crafted with respect for humankind and nature, these pieces will appear in "No Time To Die" coming to cinemas September... READ MORE
Let them be witness to your mastery style. Quyen Mike fashion photographer's art works for Chopard ... READ MORE
In the summer of 1884, IWC ushered in the digital era, and the first pocket watches with jumping numerals left the workshops. They were based on the Pallweber system developed by Josef Pallweber, and showed the hours and minutes in large numerals on rotating discs. As part of its jubilee collection, the... READ MORE
Chronograph boutique with Montegrappa partnership designed Erebuni-Yerevan 2800 Chronograph Special Edition pen celebrating 2800 years of Yerevan. Erebuni-Yerevan 2800 Chronograph Special Edition collection comes in 2 versions: roller pen and fountain pen both limited to 50 pieces. Holding the pen gives... READ MORE
Vacheron Constantin unveils its new communications campaign “One of not many”. The signature of the new Vacheron Constantin communications campaign defines the exceptional universe it has embodied for more than 260 years. In the prestigious realm of Fine Watchmaking, this is a Maison for... READ MORE
Mr. Yeprem Chakardemian was honored to receive Forbes Middle East “Country's Top Leaders And Innovators” award during the FORBES 2018 Ceremony Award that took place at Le Royal Hotel – Dbayeh. Once a boy who dared to dream big among the harsh circumstances of the many wars he lived... READ MORE
As a part of its current international omnichannel advertising campaign, IWC Schaffhausen is releasing an interactive Virtual Reality (VR) movie. The innovative, fully immersive VR experience was developed in close collaboration with Google Spotlight Stories. It lets viewers embark on a motorbike ride to the... READ MORE
Geneva-based independent watchmaking brand RJ-Romain Jerome has been creating highly emotional and addictive timepieces since 2004, ushering in a new era in horology. Borrowing inspiration from nature’s raw elements - sea, earth and space - and reinterpreting history, culture and pop-culture legends,... READ MORE
Racing in style Rosso Corsa, Speed Silver, British Racing Green, Vintage Blue and Speed Yellow were the colours allocated to the various nations competing in the world of motor racing. To celebrate the 30th anniversary of the partnership between Chopard and Mille Miglia, the Maison presents a new... READ MORE
In April, IWC Schaffhausen will kick off a worldwide omnichannel advertising campaign with actor Bradley Cooper. This is the first time that the Swiss luxury watch manufacturer has produced such an extensive on and offline campaign with a single ambassador as the face of the brand. Shot in the desert... READ MORE
Breguet made an identical replica of Winston Churchill’s “the Turnip” pocket watch for Darkest Hour, for which Gary Oldman won the Best Actor Oscar. Sir Winston Churchill may not have been the obvious choice for British Prime Minister, but Breguet certainly was his. Taking office during... READ MORE
Glashütte Original is the official partner of the International Film Festival Berlin - the world's biggest audience festival. During the exciting festival days between February 15 and 25, they are looking forward to many “Capital Moments”: in Berlin, on the Red Carpet, in the... READ MORE
His diamond-heavy, glam rock-inspired jewels have been worn by Rihanna, Taylor Swift, Nicki Minaj and Jennifer Lopez. But for Alexandre Corrot, founder and artistic director of the Parisian jewelry brand Djula, there's more to his practice than popularity and star power. Ahead of this year's Doha... READ MORE
Beautiful and talented Gillian Anderson, star of X-Files, Hannibal and American Gods, receiving her Star on the Walk of Fame in Hollywood wearing Marco Bicego Diamond Lunaria and Masai. ... READ MORE
Sculptures, see-through lace, pearls and colorful crystals in a romantic mood where art meets fashion. The new Rebecca collections worn by models Kyona Van Santen and Anastasia Koval. ... READ MORE
Laurence Graff has added another magnificent stone to our unrivalled roll call of famous diamonds – the 709 carat ‘Peace Diamond’. The 2nd largest rough diamond ever discovered in Sierra Leone, the Peace Diamond was unearthed near the village of Koryardu, by a team of five artisanal... READ MORE
In collaboration with Warner Bros. Consumer Products, on behalf of DC Entertainment, RJ-Romain Jerome is bringing back the caped crusader but this time in a new setting. With a 75-piece limited edition, the new Skylab Batman timepiece introduces a new facet of “The Dark Knight”. Looking into the... READ MORE
Senator Chronograph Panorama Date Glashutte Original The Senator Chronograph Panorama Date built for everyday use steps into the spotlight with the Saxon manufactory’s unmistakable flair for design. ... READ MORE
As the crowning point of the celebrations marking the 20th anniversary of Chopard Manufacture, Chopard launches its first ever minute repeater: the L.U.C. Full Strike, featuring a number of world première features. Striking the hours, quarters and minutes on sapphire gongs, this standout model is in... READ MORE
On Wednesday, October 4, Breguet introduced the exclusive London launch of the “Classic Tour”, an event honoring the art of living of a true gentleman. Breguet chose to gather its guests in the exclusive setting of the highly selective Mark’s Club. ... READ MORE
Dresden and Florence are not just twinned since 1978 but are also related by parallels in terms of architecture, living traditions and the passion for craftsmanship. That is why A. Lange & Söhne has chosen Florence to be the city in which the new 1815 RATTRAPANTE PERPETUAL CALENDAR HANDWERKSKUNST... READ MORE
Weighing 1,109 carats Laurence Graff, chairman of Graff Diamonds, has acquired the world's most valuable rough diamond - the Lesedi La Rona - weighing a record breaking 1,109 carats. This acquisition marks a historic moment within the illustrious legacy of Graff and the career of its founder Laurence... READ MORE